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WHAT WE DO
   
 

Irving International delivers consultancy and training in media (both broadcast and print) and in communications. We work for governments, foundations, donors, and commercial businesses.  Our work covers the following areas:

Management of Government Sponsored Media projects

We give assistance to government backed projects to improve the structure of media in their country, including:

  • privatising state owned stations
  • stabilising struggling media organisations
  • strengthening regional networks
  • setting up professional associations for journalists to support independence, encourage mutual learning, and develop a code of ethics
  • developing codes for freedom of access to government information
  • writing of business plans and implementation of prudent budgetary control

Management of Broadcast Organisations

We supply interim management to run broadcast organisations in their entirety or to support existing managers. Clients find this particularly useful when:

  • in start up or turn around
  • developing a national broadcasting organisation
  • changing the culture within a broadcasting organisation
  • developing a productive interface with government

All aspects of management are offered, including production of news and factual programming, planning balanced programming, and advice on programme acquisition and production. We provide media marketing advice, and audience research and analysis. We can also assist with the development and implementation of business plans.

Monitoring and Evaluating Donor Programmes

We help donors evaluate the outcomes from their programmes and measure the extent to which projects have met donor criteria. This covers financial reports to ensure that grants were spent on the intended activities, progress reports against business plan looking at outputs and evaluation reports of impact to assess outcomes.

Training of Business Journalists

Governments of countries in transition have frequently made great efforts to create open market economies but have done little to train media which understand them. This has created hostile environments for business and for privatised state companies.

We train journalists to understand how private commercial companies work in a competitive market economy and how to report objectively on the key issues for the public, consumers, and investors. This also covers relationships between media and stock exchanges, quoted companies, governments and regulators. In this area we work very closely with our partner organisation Dow Jones International, publishers of The Wall Street Journal.

Training of Media Professionals

We train journalists, presenters, and programme makers in the skills of production, with particular emphasis on investigative journalism, conflict, environmental, public health and gender issues, and transformation of controlled economies into free markets. We cover the technical design and purchasing of equipment for broadcasters and programme makers.

Communications Training and Advice for Governments and Public Bodies

We advise and train governments, public bodies, armed forces, and large private organisations on all aspects of internal and external communications, especially over public sector reform and dealing with newly independent media. We also advise and train on specialist public awareness campaigns over issues such as HIV/Aids, and on communications at a time of fundamental change or crisis. Our work covers advising on and implementing the right strategies, putting in place the best systems and organisation, and practical training in press and publicity skills.

 
 
   
 
London Office: 10 Bayley Street, London WC1B 3HB